Lecture

A turning point for digitalization in small and medium-sized enterprises // BVBS session

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  • Type: Lecture

Lecture description

Transformation projects often fail not because of the technology, but because of unresolved interests, implicit power relations, and poorly conducted negotiations. A turning point means rethinking transformation, moving away from outdated concepts, and understanding AI not as a supplement to existing structures, but as an accelerator for the development of new structures.
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